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Engagement is an important part of any Facebook marketing strategy as it can lead to better organic reach, which in turn can help drive traffic to your site—or even boost sales for your business.
Social media has been in the spotlight for years; in 2017 it went under the microscope.
81 percent of readers say social media is the most effective way to reach them. Of those women, 40 percent of Bustle readers feel Instagram is the best and most effective social media outlet to connect.